How to Find Content Topics With Ahrefs Content Explorer

Written by: 
Vipul
Vipul

Vipul Chalakh is an SEO Specialist at SERP Forge, with expertise across technical SEO, on-page optimization, and content strategy. He focuses on building strong SEO foundations that support long-term rankings and traffic growth.

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Edited by: 
Mrinmoy Roy
Mrinmoy Roy

Mrinmoy Roy is a SaaS marketing & growth leader specializing in go-to-market strategy, SEO, paid ads, and email marketing. He has helped 40+ brands generate over $45M in revenue by building scalable, data-driven growth systems. With experience across product and marketing leadership roles, he focuses on turning traffic into paying users through conversion optimization, strategic positioning, and performance marketing.

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Reviewed by: 
Suraj Shrivastava
Suraj Shrivastava

Suraj is the founder of SERP Forge LLC, where he works with SaaS companies to build authority, rankings, and long-term organic growth. He specializes in scalable SEO, link building, and content marketing systems for companies that value quality, relevance, and risk-free growth. When he’s not working, you’ll find him brainstorming ideas, journaling, or reading books.

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  • 3 min read

To find content topics with Ahrefs Content Explorer, search for a keyword or niche topic to discover popular content that is generating traffic, backlinks, and social engagement.

Ahrefs helps you identify trending topics, uncover content gaps, and validate content ideas, making it easier to create articles that align with audience interest and SEO opportunities.

In this blog, I will show you how to find content topics with Ahrefs Content Explorer using a practical, step-by-step process. 

You will learn how to discover proven content ideas, analyze what already performs well, and select topics with real organic traffic potential. This is the same workflow I personally use when planning blog content for my own websites and client projects.

Steps to Find Content Ideas With Ahrefs Content Explorer

1. Go to Content Explorer

After logging into your Ahrefs account, click on Content Explorer from the top navigation menu. This tool is designed to help you discover popular content across the web based on organic traffic, backlinks, and engagement.

 

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