HTML sitemap is a user-friendly webpage listing all important links on a website to help visitors and search engines navigate.
HTML sitemaps improve user experience by offering a clear structure of the site’s content, making it easier for users to find what they’re looking for. Unlike XML sitemaps—which are primarily for search engines—HTML sitemaps are designed with humans in mind.
Why HTML Sitemaps Matter:
- Enhance crawlability and internal linking.
- Improve accessibility for users and bots.
- Assist in distributing link equity across key pages.
- Useful for large websites with complex structures.
Best Practices:
- Include links to major sections and important pages.
- Keep the layout clean and easy to scan.
- Regularly update the sitemap as your site grows.
- Place a visible link to the sitemap in the footer.
Example:
A sitemap on an eCommerce site might categorize links by product type, collections, customer service, blog, and account pages.
