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How We Accelerated Growth in the Competitive Niche of WordPress Theme

WP theme

We have been working with a client owning a WordPress theme. This niche is very competitive and the market is saturated with well-established ones. In this saturated market, we knew it would be challenging to accelerate the SEO health of any theme. 

However, their product was good and we knew with a little hard work and a proper plan of action we could create a market for our client. 

What our client wanted

Our client had a specific requirement in mind. They wanted 20-25 links per month from SaaS & WordPress industry sites, majorly how and listicle blogs. Their ultimate goal was to grow traffic and earn a name in their niche. 

Our target

We had a simple target in mind and that was to grow traffic and authority to our client’s site. And, we knew that building a solid backlink profile would do the job for our client, and all the SEO metrics would surely see growth. 

Challenges

In the process of enhancing our client’s SEO health, we faced some challenges. And, that was to find high DR and high-traffic sites to link to. 

Our strategy

We indeed had a simple strategy in mind. We targeted to build a powerful backlink profile and we knew that the other metrics would follow. 

For that:

  • We made a careful analysis of the competitor’s backlink profile and devised a link strategy. 
  • We worked on “Niche edit” on relevant keywords.
  • Worked on “Brand mention.” 
  • Worked on Guest posts.
  • Created a solid outreach campaign to earn high-quality backlinks.

Results

Our hard work and dedication to our client brought some excellent results that were quite visible. 

1. Maintaining a steady DR of 92

Domain Rating

2. Securing backlinks from high authority domains

Refrring domains

3. Maintaining steady organic traffic of 110k

Organic traffic

4. Securing ranks for high search volume keywords

Keywords

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To Summarize:

Maintaining a steady DR of 92
Secured ranks for high search volume keywords
Maintaining steady organic traffic of 110k

With backlinks from:

Domain nameDR
opencart.com92
kadencewp.com88
quicksprout.com86
copyblogger.com85
picsart.com81

Final Words

We knew that building a name and traffic for this client would be challenging because of its competitive niche. But we worked hard and diligently to achieve our target.

This shows that with the right strategy in place and a little hard work, everything becomes achievable. 

If you are struggling with your link-building activities, you can always contact us for visible results. 

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