302-Redirect is a temporary redirection method that forwards users and search engines to another URL without transferring permanent SEO value.
What is a 302 Redirect?
A 302 Redirect tells search engines that a webpage is temporarily moved. Unlike 301, it does not pass full SEO authority.
Why is a 302 Redirect Important?
302 Redirects help when testing new pages, running promotions, or temporarily moving content without affecting original page rankings.
Best Practices for 302 Redirects
- Use only for temporary moves
- Avoid overusing 302s instead of 301s
- Ensure user experience is seamless
- Update or remove when temporary purpose ends
- Monitor performance in Search Console
Example of a 302 Redirect
If example.com/page is moved to example.com/promo temporarily, a 302 Redirect keeps SEO signals with the original URL.